Privacy Policy

We collect two primary types of data from our website visitors:a. Data You Voluntarily Provide

This is data you actively provide to us, primarily when you fill out a contact form, request a demo, or subscribe to our updates. This may include:

• Name and Job Title
• Email Address
• Company Name
• Phone Number (optional)
• Any message content you send to us

b. Automatically Collected Data (Usage Data)

When you access the Site, we automatically collect certain information through cookies and similar tracking technologies. This includes:

• IP Address
• Browser type and version
• Operating system
• Referring website URLs
• Pages viewed, time spent on pages, and path through the website
• Geographical location (at a high level)

We use the collected data for the following legitimate business purposes:

• To Respond to Inquiries: To communicate with you, process your requests for information or demos, and respond to your questions.
• To Improve the Site: To monitor and analyze trends, usage, and activities in connection with our website to improve its design, content, and functionality.
• For Marketing and Communication: To send you updates, newsletters, and marketing materials related to Sophi’s platform that we believe may be of interest to you (you can always opt-out).
• Legal Compliance: To comply with applicable laws, regulations, and legal processes.

We rely on select third-party services to operate and understand our website traffic and manage our B2B pipeline.

• Website Analytics: We use analytics tools (such as Google Analytics or similar) to collect information about how visitors use our Site, which pages are most popular, and which content is most engaging. This data helps us understand website usage and optimize our content for our enterprise audience.

HubSpot for CRM and Communication: We use HubSpot to manage our customer relationships, process contact form submissions, and handle our sales and marketing communication. When you submit a form on our Site, your data is securely transferred to HubSpot to allow us to follow up and manage your inquiry efficiently. HubSpot’s processing of your data is governed by their own privacy policy.

We do not sell your personal data to third parties. We only share your data with trusted third-party service providers (like our hosting provider and the tools mentioned in Section 4) who assist us in operating our website and conducting our business, provided those parties agree to keep this information confidential and secure. We may also disclose your data if required by law or to protect our rights.b. Storage

We store your personal data only for as long as is necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law (e.g., for accounting or legal purposes). Data stored within HubSpot is retained as long as we maintain an active business relationship or marketing interest, subject to your right to request deletion.

If you are a resident of the European Economic Area (EEA) or the UK, you have the following rights regarding your personal data:

• Right of Access: The right to request copies of your personal data we hold.
• Right to Rectification: The right to request that we correct any information you believe is inaccurate or incomplete.
• Right to Erasure (Right to be Forgotten): The right to request that we erase your personal data, under certain conditions.
• Right to Restrict Processing: The right to request that we restrict the processing of your personal data, under certain conditions.1
• Right to Object to Processing: The right to object to our processing of your personal data, under certain conditions.23
• Right to Data Portability: The right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.45

To exercise any of these rights, please contact us using the information provided in Section 8.

We implement reasonable technical and organizational security measures designed to protect the security of any personal data we process. However, please remember that we cannot guarantee that the Internet itself is 100% secure. We encourage you to use caution when transmitting personal data over the Internet.

If you have questions or comments about this Privacy Policy, or if you wish to exercise any of your rights, please contact us:

Data Controller: Sophi (Legal Entity Name Placeholder)

Address: 112 Capitol Trail Suite A786 Newark DE 19711

Email: info@usesophi.com